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Brand Partnership Proposal

Template to propose a collaboration giveaway to brands

πŸ“§ BRAND PARTNERSHIP GIVEAWAY PROPOSAL

Subject: Collaboration Giveaway Proposal β€” [YOUR BRAND] x [THEIR BRAND]

Hi [CONTACT NAME],

I'm [YOUR NAME], founder of [YOUR BRAND] (@[YOUR HANDLE], [FOLLOWER COUNT] followers). I'm reaching out because I believe a collaboration giveaway between [YOUR BRAND] and [THEIR BRAND] would be mutually beneficial.

━━━ THE PROPOSAL ━━━

πŸ“‹ Concept: Joint Instagram giveaway where both brands contribute a prize, and participants must follow both accounts.

🎁 Prize Pool:
β€’ From [YOUR BRAND]: [YOUR PRIZE] (value: [YOUR VALUE])
β€’ From [THEIR BRAND]: [THEIR PRIZE] (value: [THEIR VALUE])
β€’ Combined value: [TOTAL VALUE]

πŸ“Š Expected Results (based on past campaigns):
β€’ Estimated entries: [NUMBER]
β€’ New followers per brand: [NUMBER]
β€’ Estimated reach: [NUMBER] impressions
β€’ Engagement rate: [PERCENTAGE]

━━━ WHY THIS WORKS ━━━

β€’ Our audiences overlap in the [NICHE] space but aren't identical β€” maximizing new follower acquisition
β€’ Combined prize value of [TOTAL] creates more buzz than either prize alone
β€’ Shared promotion doubles the organic reach
β€’ Using [APP NAME] for verified random draw ensures transparency and prevents controversy

━━━ LOGISTICS ━━━

β€’ Timeline: [PROPOSED DATES]
β€’ Both brands post the giveaway (I'll provide caption templates)
β€’ Both brands promote in Stories for the duration
β€’ Draw conducted using [APP NAME] with SHA-256 cryptographic verification
β€’ Results posted by both accounts with verification link

━━━ ABOUT [YOUR BRAND] ━━━

[2-3 sentences about your brand, audience demographics, and engagement rate]

Past giveaway results:
β€’ [CAMPAIGN 1]: [RESULTS]
β€’ [CAMPAIGN 2]: [RESULTS]

━━━ NEXT STEPS ━━━

I'd love to hop on a 15-minute call to discuss this further. Are you available [DATE OPTIONS]?

Looking forward to hearing from you!

Best,
[YOUR NAME]
[YOUR BRAND]
[EMAIL]
[PHONE]

Click the copy button or select all the text in the template box above, then paste it into your post caption or document. Replace all placeholders in [BRACKETS] with your actual details.

How to Use This Template

  1. 1Copy the full template text above
  2. 2Replace all [BRACKETED] placeholders with your actual information
  3. 3Adapt the tone and style to match your brand voice
  4. 4Double-check that no placeholders remain before posting
  5. 5Use PickAWin to run the verified draw when the time comes

Customization Tips

  • Adjust the tone to match your brand β€” formal, casual, fun, or professional
  • Add extra emojis that represent your niche or product
  • Include the prize value to increase perceived worth and participation
  • Mention previous successful giveaways to build credibility
  • Add urgency with clear deadlines and countdown reminders

Example Usage

[Example with real data from a fictitious brand using this template for an Instagram giveaway with PickAWin]

Pro Tips for Maximum Results

  • πŸ’‘Post during your audience's peak hours for maximum reach
  • πŸ’‘Use Instagram Reels for 40% more reach than static photo posts
  • πŸ’‘Reply to early comments to trigger the algorithm's engagement boost
  • πŸ’‘Post daily Stories reminding followers about the giveaway throughout its duration
  • πŸ’‘Use a verified random draw tool to build trust and transparency
  • πŸ’‘Save this template and reuse it β€” just update the specifics for each campaign

Why This Template Works

  • A clear, structured format reduces participation friction
  • Emojis and visual formatting grab attention in a crowded feed
  • Step-by-step instructions eliminate user confusion
  • Explicit rules prevent disputes and demonstrate professionalism
  • Mentioning cryptographic verification builds immediate trust
  • Relevant hashtags maximize discoverability in search

Ready to Run Your Giveaway?

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More Templates

Brand Partnership Proposal β€” Free Giveaway Template | PickAWin | PickAWin